Friday, March 11, 2011

Pretty impressive, unless it isn't

If a worker at this Au Bon Pain had written 6:30 in grease pencil on this airpot, I would have been impressed when I bought the coffee at 6 in the morning.

The message would have been: "Oh - this coffee must be fresh!  And they will throw it out and brew a new pot to match their high standards of freshness.  Great!"

Instead, with the sign left blank, the message was, "Oh, some corporate executive decided that  employees would brew a new pot every certain number of minutes, but at this location they blow off that rule.  I wonder what other rules they blow off?"

If you are going to take a public stand, great.  Just make sure your organization can deliver.  Otherwise, better if you kept quiet.

From Innovation Bootcamp

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